A case study shaped around the exact objection you're facing.

A short story about a customer who had a problem, how they solved it with your product and what changed. In a deal, its job is to answer the doubt a prospect has about you. Edithly builds the story around the objection this specific prospect is likely to raise.

No. It works from the case material you add to your playbook: the customer, the problem, what you did and the outcome. Edithly picks and frames the proof point that fits this prospect. If you don't have a story that answers the objection, add one to your playbook first, and it becomes available for every future prospect who raises the same doubt.

The prospect summary Edithly writes for each account names the likely blocker and why the prospect might not buy. Pair that with what you hear on the discovery call, then build the case study around the objection that is actually holding the deal back.

A testimonial is a quote saying a customer is happy. A case study shows the problem, the approach and the result, so a skeptical buyer can see how it would work for them. Edithly also frames it in the prospect's terms, so they can picture their own team in it.

Each case study comes out as a shareable link or an exportable file, on your brand. Attach it to a follow-up email, drop it into a deck conversation or leave it behind after a call. On Ninja and Pro, the share link shows views and when it was last opened.